I really like this Sky Sports Germany ad that seems to have had some modest viral success with 577 shares.
The idea was to surprise the players from SV Lohhof and SSV Dillingen in Germany’s seventh tier by giving them the full Bundesliga pro experience: cameras, TV presenters, expert analysts, and of course a packed stadium. And all that for a friendly!
The cynical might
consider this a veiled attempt to address some fans’ perceptions that Sky only
cares about top-flight football; for everyone else it’s a good bit of fun. Well done.
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